Monetization Execution

Monetization is the holy grail of innovation as it has the capacity to find revenue streams that are not clear to the majority of business models and individuals. Monetization is a step forward from revenue models as it looks at situations and moments that are not typically transactional, which is exactly what GOLball has envisioned and register in its patent pending filings and business proposition. GOLball is currently executing a “Three Ring Circus” approach, where is the first focuses on Phygital engagement of fans over the balls, digital collections, and priceless experiences. Here, monetization comes from the derivative products of the ball and the diversified strategies to create moments of transaction; in that sense, the company is working on sophisticated price structures that considers cross referenced variables to create multiple buying profiles with multiple price structures, guaranteeing that products have target fits at all times. This comes as part of bridging physical and digital activities and by engaging fans through Web2 platforms that are more intuitive that Web3 applications and is expected to create recurrent transactions around games and tournaments. The second ring effort works on a digital Fan Pool that pools and represent the collective value of multiple assets, which creates initial offering of NFTs that provide direct selling income to GOLball and value its related assets. In addition, the NFTs can be traded on secondary markets with royalty payments (5% per transaction at market prices) guaranteeing a permanent source of income. Assets in the asset pool can generate income through their trading or intrinsic valuation, which increases the value of the NFTs as a capital gain. The final ring uses GOLball’s engagement and innovation through a large football ecosystem and provides a solid base for third party brands to offer diversified products and services, where GOLball has access to payments, fees, and revenue sharing income models. In all cases, GOLball operates under economies of scale that maximize income opportunities and optimize its bottom line.